top of page
IMG_4133 2.jpg

Portfolio

Over the past five years, I've worked with over 25 clients across Canada and the United States. By assisting clients with social media management, content development, and design, I've managed to help numerous clients to thrive on the internet and tell their stories. You can learn more about those stories below!

Content Creation

Social Media Case Study

What's Poppin' Popcorn Factory

What's Poppin' Popcorn Factory is a local popcorn store that was looking to build their community on social media, and create brand awareness after opening their first storefront location. 

 

Deliverables:

- A monthly content calendar with up to 30 posts monthly based on their audience's needs and preferences (product photos, entertaining video content, informational graphics, etc.)

- Creation of all content pieces (video, product photography, and graphic design

- Community Management (responding to comments and DMs, sharing stories, etc)

- Profile optimization (SEO, Instagram highlights, Facebook about page, etc.) Additional work as needed (website updates, email marketing, event planning etc.)

 

Results

- Reached & engaged with over 100,000 Instagram users with Instagram Reels

- Gained 600 followers within the first month of management with the help of an Instagram story poll campaign

- Grew 3,000 followers on Facebook overtime through content and engagement

- Social media promotions have resulted in sold out store products and increased sales

- 300% in overall business growth

IMG_1055.jpg
Dark Grey Join Us For A Fun Weekend Phone Mockup.png

Social Media Case Study

The Ambitious Female

The Ambitious Female is a place for entrepreneurs, side hustlers, stay-at-home moms and women to elevate their lives through community by surrounding themselves with like-minded women. This is done through social media content and networking events. The goals while managing this page are to build growth and engagement through creative graphics based content, and to promoting upcoming events, services, and other relevant campaigns on all social channels

 

Deliverables:

- A monthly content calendar with up to 3 posts weekly based on their audience's needs and preferences (product photos, entertaining video content, informational graphics, etc.)

- Creation of all content pieces (primarily graphic design and video) using Canva

- Community Management (responding to comments and DMs and comments, sharing stories, etc)

- Scheduling all content to publish via Loomly

- Designing Newsletters on Occasion

 

Results

- Over 12% increase in followers over 3 months

- Engagement improved by 30% in 3 months

- 41% engagement rate overall

- DM from target audience member: "Because of your post about networking, I reached out to a local business for a potential collab and they were so excited and had a bigger and better idea then I could have ever hoped!"

"Omg I'm so excited to keep working with you! I love how you work, it's exactly what I need!"

Salha Aziz, Beyond the Brand Deals

Social Media Management

IMG_2204_edited.jpg

Ready for your business to thrive online?

Consider me your wingwoman in all things digital marketing! Click one of the buttons below to start levelling up your socials now!

bottom of page